Sunday, December 7, 2014
Monday, December 1, 2014
Portfolio Outline InDesign
Here's my outline for my final project using InDesign. For each project it will have it's own page along with related smaller assignments using the same software or adobe application. Including a cover and back page.
Monday, November 17, 2014
Wednesday, November 5, 2014
Monday, October 27, 2014
Monday, October 20, 2014
Wednesday, October 15, 2014
Monday, October 13, 2014
Monday, October 6, 2014
Wednesday, September 24, 2014
Green House Yogi Logo
Created logo for Green House Yogi, a fictional yoga studio. Designed on Illustrator CC 2014.
Bear Mountain Logo
Created Bear Mountain Co. fictional business that cooks all natural and organic granola bars, also offers vegan and gluten free option. Designed logo on Illustrator CC 2014.
Tuesday, September 23, 2014
Image Represented by Text
Using Illustrator I created a Caligramme, an elephant solely using text. The sentences were facts and were related to elephants but still represented the image of an actual animal. In the elephant it's self there is a quote about the interaction of elephants and humans.
Wednesday, September 17, 2014
Adobe Illustrator CC 2014
My first attempt at using Illustrator to create one of my fictional business logo sketches. This is specifically for a traveling, outdoor, equipment company. Used the pen tool and color fill.
Monday, September 15, 2014
Logo Sketches
These are 5 thumbnail sketches for my fictional businesses and companies. Not sure which sketch I will proceed to create on Adobe Illustrator for my second project.
Fictional Company Ideas
I am thinking of creating 5 different fictional companies, and creating various logos for them.
1. A company that designs and sells active sport wear. For a variety of activities from hiking, swimming, and yoga.
2. An organic foods company, that creates granola bars and other healthy snack options.
3. A business that sells outdoor sport equipment, such as backpacking, camping, and kayaking gear.
4. A yoga studio
5. An Elephant Sanctuary in Thailand
Sunday, September 14, 2014
Logos & Their Efficiency
A lot of thought goes into Brand logos, from the choice of color to font, and sometimes smaller images. I have picked 5 random logos to critique.
Starting with Jif, the peanut butter company. The simplicity of the logo allows it to appeal to all ages of consumers, for the most general audience possible. The basic color choices makes it slightly playful while still maintaining professionalism. The plain text allows the audience to remember the company.
Apple is one of the most famous brands these days. With it's monopoly over the technical world, Apple has done an amazing job with it's logo. It's extremely straight forward by actually depicting an apple. The logo is so simple, it is the most recognizable logo to the country. In addition the color choice of a futuristic white/grey, gives the company a sense of technologically savvy.
Michael Kors is a famous fashion design, known to most young ladies. This company's logo is a classic. Using the abbreviation of the name, the logo uses M & K simultaneously within a circle. The black and white color palette allows this logo to match the various products it's being branded on to, such as purses, shoes, and watches.
Subaru is a well know Japanese car company, that distributes thousands of car every year to the United States. The company's logo, is not very flashy yet not too classic. The choice of blue and silver colors gives it a more relaxed, and mechanical feel. This logo is directed towards the older middle class audience, maybe even some with families, because this logo is not flashy shiny, it goes hand and hand with the costs of this company's products, which is favorable by the middle class.
The last brand logo discussed will be Crayola, which is a crayon and other art supply company. This logo is most definitely generated towards younger kids, the multiple color choice is playful and fun. The color choice also is a good representation of the product being sold because the crayons and pencils come in a variety of colors like the rainbow. Not to mention to the text font is also a little goofy help drives kids towards the company's products.
Creating Landscapes Using HTML5 Codes
Using HTML5 Codes, created a 'landscape' with 14 different shapes. Using a variation of Bezier Curves, Quadratic Curves, and Circles. Also included different colors and color gradients through out the composition. Below is the HTML 5 code it's self taken directly from Text Wrangler.
Wednesday, September 10, 2014
Heart Using HTML5 and Textwrangler
<!DOCTYPE HTML>
<html>
<head>
<script>
window.onload = function() {
var canvas = document.getElementById("myCanvas");
var context = canvas.getContext("2d");
////////////////////////////////////// start below this line ˇˇˇˇˇˇˇˇˇˇ
var x2 = 200;
var y2 = 300;
var controlx1 = 300;
var controly1 = 100;
var controlx2 = 450;
var controly2 = 500;
var endx2 = 600;
var endy2 = 300;
// Quadratic Curve
var x = 200;
var y = 200;
var controlx = 100;
var controly = 20;
var endx = 200;
var endy = 100;
var x1 = 200;
var y1 = 200;
var controlx1 = 300;
var controly1 = 20;
var endx1 = 200;
var endy1 = 300;
context.beginPath();
context.moveTo(x, y);
context.quadraticCurveTo(controlx, controly, endx, endy);
context.quadraticCurveTo(controlx1, controly1, x, y);
context.lineWidth = 10
context.fillStyle = 'rgb(255, 0, 0)';
context.fill();
context.strokeStyle = 'rgb(255, 0, 0)';
context.stroke();
/*
context.beginPath();
context.moveTo(x1, y1);
context.lineWidth = 10
context.fillStyle = 'rgb(255, 0, 0)';
context.fill();
context.strokeStyle = 'rgb(255, 0, 0)';
context.stroke();
*/
////////////////////////////////////// end above this line ˆˆˆˆˆˆˆˆˆˆˆˆˆˆˆ
};
</script>
</head>
<body>
<canvas id="myCanvas" width="800" height="600"></canvas>
</body>
</html>
<html>
<head>
<script>
window.onload = function() {
var canvas = document.getElementById("myCanvas");
var context = canvas.getContext("2d");
////////////////////////////////////// start below this line ˇˇˇˇˇˇˇˇˇˇ
var x2 = 200;
var y2 = 300;
var controlx1 = 300;
var controly1 = 100;
var controlx2 = 450;
var controly2 = 500;
var endx2 = 600;
var endy2 = 300;
// Quadratic Curve
var x = 200;
var y = 200;
var controlx = 100;
var controly = 20;
var endx = 200;
var endy = 100;
var x1 = 200;
var y1 = 200;
var controlx1 = 300;
var controly1 = 20;
var endx1 = 200;
var endy1 = 300;
context.beginPath();
context.moveTo(x, y);
context.quadraticCurveTo(controlx, controly, endx, endy);
context.quadraticCurveTo(controlx1, controly1, x, y);
context.lineWidth = 10
context.fillStyle = 'rgb(255, 0, 0)';
context.fill();
context.strokeStyle = 'rgb(255, 0, 0)';
context.stroke();
/*
context.beginPath();
context.moveTo(x1, y1);
context.lineWidth = 10
context.fillStyle = 'rgb(255, 0, 0)';
context.fill();
context.strokeStyle = 'rgb(255, 0, 0)';
context.stroke();
*/
////////////////////////////////////// end above this line ˆˆˆˆˆˆˆˆˆˆˆˆˆˆˆ
};
</script>
</head>
<body>
<canvas id="myCanvas" width="800" height="600"></canvas>
</body>
</html>
Monday, August 25, 2014
Hi, My name is Erica Kavanagh. I am an Ad & Pr major at the University of Tampa. I love the outdoors, whether it's kayaking, hiking, paddle boarding, yoga, etc. I'd like to believe I live a very healthy life, by clean eating and staying active. This past summer I went to cross country in Europe, I visited 4 countries in about a month, England, France, Italy, and Greece. I hope that I may learn my my beginning digital art class, is to take my creative art work and some how further expand my ideas digitally, and maybe create a portfolio for myself one day.
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